/* Loft conversion visual layer — scoped to the conversion page. */
.conversion-page .conversion-hero-photo{
  margin:42px 0 0;
  position:relative;
  overflow:hidden;
  border-radius:24px;
  min-height:420px;
  background:#ece7df;
  box-shadow:0 26px 70px rgba(20,33,44,.14);
}
.conversion-page .conversion-hero-photo img{
  display:block;
  width:100%;
  height:clamp(420px,52vw,660px);
  object-fit:cover;
  object-position:center 46%;
}
.conversion-page .conversion-hero-photo::after{
  content:"";
  position:absolute;
  inset:0;
  background:linear-gradient(180deg,transparent 56%,rgba(10,22,32,.72) 100%);
  pointer-events:none;
}
.conversion-page .conversion-hero-photo figcaption{
  position:absolute;
  z-index:1;
  left:clamp(20px,4vw,54px);
  right:clamp(20px,4vw,54px);
  bottom:clamp(20px,3vw,36px);
  color:#fff;
  font-size:clamp(1.25rem,2.1vw,1.9rem);
  font-weight:700;
  line-height:1.18;
  max-width:780px;
}
.conversion-page .conversion-hero-photo figcaption span{
  display:block;
  margin-top:8px;
  font-size:.82rem;
  font-weight:500;
  opacity:.84;
  line-height:1.45;
}

.conversion-trust{
  border-top:1px solid rgba(17,47,70,.08);
  border-bottom:1px solid rgba(17,47,70,.08);
  background:#f5f1ea;
}
.conversion-trust-grid{
  display:grid;
  grid-template-columns:1.15fr repeat(4,1fr);
  gap:0;
  align-items:stretch;
}
.conversion-brand{
  display:flex;
  align-items:center;
  padding:24px 26px 24px 0;
  border-right:1px solid rgba(17,47,70,.1);
}
.conversion-brand img{
  width:min(210px,100%);
  height:auto;
}
.conversion-trust-item{
  padding:25px 22px;
  display:grid;
  grid-template-columns:38px 1fr;
  align-content:center;
  column-gap:10px;
  border-right:1px solid rgba(17,47,70,.1);
}
.conversion-trust-item:last-child{border-right:0}
.conversion-trust-item>span{
  grid-row:1 / span 2;
  width:34px;
  height:34px;
  border-radius:50%;
  display:grid;
  place-items:center;
  background:#fff;
  border:1px solid #d3bd94;
  color:#8b6b38;
  font-size:1rem;
  font-weight:800;
}
.conversion-trust-item strong{
  display:block;
  color:#12283c;
  font-size:.92rem;
  line-height:1.25;
}
.conversion-trust-item small{
  display:block;
  margin-top:3px;
  color:#5f6870;
  font-size:.76rem;
  line-height:1.35;
}

.conversion-gallery{
  display:grid;
  grid-template-columns:repeat(3,minmax(0,1fr));
  gap:20px;
  margin:34px 0 14px;
}
.conversion-gallery figure{
  margin:0;
  overflow:hidden;
  border-radius:18px;
  background:#fff;
  border:1px solid rgba(17,47,70,.1);
  box-shadow:0 15px 38px rgba(20,33,44,.08);
}
.conversion-gallery img{
  display:block;
  width:100%;
  aspect-ratio:4/3;
  object-fit:cover;
  transition:transform .35s ease;
}
.conversion-gallery figure:hover img{transform:scale(1.02)}
.conversion-gallery figcaption{
  padding:18px 20px 20px;
}
.conversion-gallery figcaption strong{
  display:block;
  color:#12283c;
  font-size:1.05rem;
}
.conversion-gallery figcaption span{
  display:block;
  margin-top:5px;
  color:#687078;
  font-size:.88rem;
  line-height:1.5;
}
.conversion-image-note{
  margin:10px 0 30px;
  color:#747b80;
  font-size:.78rem;
  line-height:1.45;
}

.conversion-transform{
  background:#10283c;
  color:#fff;
}
.conversion-transform .eyebrow{color:#d1b37f}
.conversion-transform h2,
.conversion-transform p{color:inherit}
.conversion-transform-heading{
  display:grid;
  grid-template-columns:1.25fr .75fr;
  gap:50px;
  align-items:end;
  margin-bottom:32px;
}
.conversion-transform-heading>p{
  margin:0 0 8px;
  color:rgba(255,255,255,.77);
  font-size:1.02rem;
  line-height:1.65;
}
.conversion-before-after{
  display:grid;
  grid-template-columns:minmax(0,1fr) 56px minmax(0,1fr);
  gap:18px;
  align-items:center;
}
.conversion-before-after figure{
  margin:0;
  overflow:hidden;
  border-radius:20px;
  background:#fff;
  position:relative;
}
.conversion-before-after img{
  width:100%;
  aspect-ratio:4/3;
  display:block;
  object-fit:cover;
}
.conversion-before-after figcaption{
  position:absolute;
  left:18px;
  bottom:18px;
  padding:11px 14px 12px;
  border-radius:12px;
  background:rgba(255,255,255,.94);
  box-shadow:0 7px 20px rgba(0,0,0,.12);
}
.conversion-before-after figcaption span{
  display:block;
  margin-bottom:2px;
  color:#927044;
  font-size:.68rem;
  font-weight:800;
  letter-spacing:.12em;
  text-transform:uppercase;
}
.conversion-before-after figcaption strong{
  color:#142b3e;
  font-size:.9rem;
}
.conversion-arrow{
  width:48px;
  height:48px;
  margin:auto;
  display:grid;
  place-items:center;
  border-radius:50%;
  background:#d1b37f;
  color:#10283c;
  font-size:1.55rem;
  font-weight:800;
}
.conversion-transform .conversion-image-note{
  color:rgba(255,255,255,.58);
  margin-bottom:0;
}

.conversion-photo-credit{
  margin-top:28px;
  color:#727a80;
  font-size:.76rem;
  line-height:1.55;
}
.conversion-photo-credit a{color:inherit}

@media (max-width:1050px){
  .conversion-trust-grid{
    grid-template-columns:1fr 1fr;
  }
  .conversion-brand{
    grid-column:1 / -1;
    justify-content:center;
    padding:20px;
    border-right:0;
    border-bottom:1px solid rgba(17,47,70,.1);
  }
  .conversion-trust-item{
    border-bottom:1px solid rgba(17,47,70,.1);
  }
  .conversion-trust-item:nth-child(3),
  .conversion-trust-item:nth-child(5){border-right:0}
  .conversion-trust-item:nth-child(4),
  .conversion-trust-item:nth-child(5){border-bottom:0}
}
@media (max-width:760px){
  .conversion-page .conversion-hero-photo{
    margin-top:28px;
    border-radius:16px;
    min-height:300px;
  }
  .conversion-page .conversion-hero-photo img{
    height:360px;
  }
  .conversion-page .conversion-hero-photo figcaption{
    font-size:1.2rem;
  }
  .conversion-gallery{
    grid-template-columns:1fr;
  }
  .conversion-gallery img{aspect-ratio:16/10}
  .conversion-transform-heading{
    grid-template-columns:1fr;
    gap:12px;
  }
  .conversion-before-after{
    grid-template-columns:1fr;
  }
  .conversion-arrow{
    transform:rotate(90deg);
  }
}
@media (max-width:540px){
  .conversion-trust-grid{
    grid-template-columns:1fr;
  }
  .conversion-brand{
    justify-content:flex-start;
  }
  .conversion-trust-item{
    border-right:0;
    border-bottom:1px solid rgba(17,47,70,.1);
  }
  .conversion-trust-item:last-child{border-bottom:0}
}


/* October 2026 — dedicated conversion lead-generation page */
.conversion-page .conversion-price-anchor{
  margin:1.5rem 0 1.25rem;
  padding:1.25rem 1.5rem;
  max-width:550px;
  background:#fffdf7;
  border:2px solid #d7b981;
  border-left:7px solid #c8a05c;
  border-radius:16px;
  color:#10283c;
  box-shadow:0 18px 40px rgba(0,0,0,.16);
}
.conversion-price-kicker{
  display:block;
  color:#755721;
  font-size:.72rem;
  letter-spacing:.13em;
  font-weight:800;
}
.conversion-page .conversion-price-row{
  display:flex;
  flex-wrap:wrap;
  align-items:baseline;
  gap:12px;
  padding:6px 0 0;
  font-size:1.2rem;
  font-weight:700;
  color:#243b4c;
}
.conversion-page .conversion-price-row strong{
  font-size:clamp(2.4rem,4.6vw,3.9rem);
  letter-spacing:-.045em;
  color:#10283c;
  line-height:1.12;
}
.conversion-page .conversion-price-row sup{
  font-size:.36em;
  top:-.7em;
  position:relative;
}
.conversion-page .conversion-price-anchor p{
  margin:.45rem 0 0;
  font-size:.85rem;
  line-height:1.5;
  color:#48535a;
}
.conversion-page .conversion-price-anchor p strong{color:#10283c}
.conversion-page .conversion-source-link{color:#f8e0af;text-decoration:underline;text-underline-offset:3px}
.conversion-cost-section{background:#fbfaf6}
.conversion-price-grid{
  display:grid;
  grid-template-columns:repeat(4,minmax(0,1fr));
  gap:16px;
  margin:2rem 0 1.2rem;
}
.conversion-price-card{
  display:flex;
  flex-direction:column;
  gap:.6rem;
  padding:1.65rem 1.35rem;
  background:#fff;
  border:1px solid #d7e0e6;
  border-radius:16px;
  box-shadow:0 14px 36px rgba(14,38,57,.06);
  min-width:0;
}
.conversion-price-card.featured-price{border:2px solid #b88a41;background:#fffcf4}
.conversion-price-card .conversion-type{
  color:#8b672f;
  text-transform:uppercase;
  letter-spacing:.09em;
  font-size:.72rem;
  font-weight:800;
}
.conversion-price-card h3{font-size:1.12rem;margin:.1rem 0;color:#132f42}
.conversion-price-card .conversion-card-price{
  display:block;
  font-size:clamp(1.38rem,2vw,1.9rem);
  letter-spacing:-.035em;
  color:#0f2a3b;
  line-height:1.2;
}
.conversion-price-card p{
  color:#57656f;
  line-height:1.6;
  font-size:.93rem;
  margin:.25rem 0 .9rem;
}
.conversion-price-card a{
  margin-top:auto;
  font-weight:750;
  color:#0d5474;
  text-decoration:underline;
  text-underline-offset:4px;
}
.conversion-cost-source{
  font-size:.87rem;
  line-height:1.7;
  color:#56636a;
  max-width:1050px;
  margin:1.3rem 0 2.1rem;
}
.conversion-cost-source a{color:#164a69;text-decoration:underline}
.conversion-assessment{
  padding:3.9rem 0;
  background:linear-gradient(130deg,#f8f3e9,#fffdf7);
}
.conversion-assessment-grid{
  display:grid;
  grid-template-columns:1.02fr 1fr;
  gap:clamp(24px,5vw,70px);
  align-items:center;
}
.conversion-assessment h2{
  margin:.35rem 0 1.15rem;
  max-width:590px;
  font-size:clamp(1.9rem,3.1vw,2.8rem);
  color:#10283c;
  line-height:1.12;
}
.conversion-assessment p{line-height:1.7;color:#344b58}
.conversion-assessment .conversion-assessment-note{
  font-size:.83rem;
  margin:.85rem 0 0;
  color:#566875;
}
.conversion-assessment-checks{
  list-style:none;
  padding:1.3rem;
  margin:0;
  display:grid;
  gap:0;
  background:#fff;
  border:1px solid #eadcc2;
  border-radius:20px;
  box-shadow:0 18px 48px rgba(20,38,48,.07);
}
.conversion-assessment-checks li{
  padding:14px 10px 14px 38px;
  position:relative;
  border-bottom:1px solid #ece9e3;
}
.conversion-assessment-checks li:last-child{border-bottom:0}
.conversion-assessment-checks li:before{
  content:"✓";
  position:absolute;
  top:15px;
  left:6px;
  color:#9d762c;
  font-weight:900;
}
.conversion-assessment-checks strong{display:block;color:#142f42}
.conversion-assessment-checks span{display:block;color:#5b6870;font-size:.89rem;line-height:1.5;margin-top:3px}
@media(max-width:1040px){
  .conversion-price-grid{grid-template-columns:repeat(2,minmax(0,1fr))}
}
@media(max-width:760px){
  .conversion-assessment-grid{grid-template-columns:1fr;gap:22px}
  .conversion-assessment{padding:3rem 0}
}
@media(max-width:580px){
  .conversion-price-grid{grid-template-columns:1fr}
  .conversion-page .conversion-price-anchor{padding:1.1rem}
  .conversion-price-card .conversion-card-price{font-size:1.7rem}
  .conversion-page .iwi-hero .conversion-price-row strong{font-size:3rem}
}